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Fred Hutch Fundraising Platform Design

As a Sr. Designer at Fred Hutch I led the design development for two of our fundraising experiences following our rebrand in June of 2022 – our Donation platform and our Peer-to-Peer fundraising platform, also known as "Fundraise for Fred Hutch".  

Utilizing Blackbaud's fundraising software, custom CSS and javascript, our team developed donation experiences that were simple, intuitive, accessible and distinct to the new Fred Hutch brand.

On Giving Tuesday, Nov. 9, 2022, we raised a historically high $400,000 in online donations, with the average gift increasing YOY by 4%.

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