Fred Hutch Fundraising Platform Design

As a Sr. Designer at Fred Hutch I led the design development for two of our fundraising experiences following our rebrand in June of 2022 – our Donation platform and our Peer-to-Peer fundraising platform, also known as "Fundraise for Fred Hutch".  

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Utilizing Blackbaud's fundraising software, custom CSS and javascript, our team developed donation experiences that were simple, intuitive, accessible and distinct to the new Fred Hutch brand.

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On Giving Tuesday, Nov. 9, 2022, we raised a historically high $400,000 in online donations, with the average gift increasing YOY by 4%.

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